Help your customers by adding Findation's 'Find my shade' button to your website.

You're only a few clicks away from your perfect foundation shade. Discover the best matches to the foundation shade that you already wear. Findation.com finds your perfect foundation color match in all liquid, mineral, loose and pressed foundations.

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Buying a new foundation online is hard

If you haven't tried a foundation on before and can't make it into a store it is near impossible.

Colour swatches on your screen aren't enough to make a decision on.

Colours can look different between different monitors.

As a retailer you know how hard it can be when customers are wary to try new formulations and need to return foundations that don't suit them.

Foundation Match For Mac Nc20

How does matching work?

Findation uses data from over 28 million foundation users worldwide and a sophisticated proprietary algorithm to match shades between brands.

Help your customers

Foundation Match Mac To Nyx

As an online retailer, you can use Findation to help your customers shop with confidence and reduce barriers to purchase.

By embedding a simple code snippet on your foundation product pages:

1. Customers on your site click the Findation 'Find my shade' button
   
2. Without leaving your site, Findation helps the customer find their exact matching in the shade
3. Customer then purchases their correct shade from your store

The button only displays on your foundation pages and you are only charged if customers use it.

Mac Liquid Foundation

Increased customer confidence

96% of surveyed users found the shade recommendations useful, and 94% of surveyed users said the Findation service made them more likely to try a new foundation.

Help Me Pick A Mac Foundation

Pricing

Foundation Match Mac Nw20

Affordable pricing -
You pay only when a customer uses our recommendation engine

Mac Foundation Shade Chart

As used on:

Foundation Match Mac Nc42